My interests are in understanding aspects of both the stress process and the mechanisms of persuasion through a social psychological lens. People have different psychological (affective, cognitive), physical (autonomic, endocrine), and behavioral stress responses. Some responses may be more salubrious than others. In addition to uncovering moderators of the stress process (e.g., the Big Five, EI), I am interested in factors that might facilitate resilience and resourcefulness (e.g., mindfulness meditation, positive affect).
Along with understanding ways stressors may facilitate health, resilience and resourcefulness, I seek to promote public health via persuasion. My biobehavioral model of persuasion integrates stress and persuasion theory to posit mediators that lend persuasive messages their effectiveness. Uncovering these mechanisms helps to develop principles that can facilitate the creation of maximally persuasive health appeals. This model has been tested in laboratory and field settings. It is currently being applied toward fostering a more welcoming environment for STEM (Science, Technology, Engineering, & Mathematics) women faculty.